Campus Society:
The social network for uni students
Working with the CEO of Campus Society, an exclusive social network for university students with a thriving community of over £1M monthly active users, we spearheaded a strategic transformation from a helpful and considerate brand to an edgy and vibrant lifestyle brand, igniting further growth. We developed a new brand identity and compelling communications and campaigns. We also helped develop marketing initiatives, product design, and brand collaborations. This entailed the creation of impactful deliverables such as logos, brand guidelines, a master website, captivating digital advertising campaigns, engaging social media content and campaigns, and effective email campaigns. Additionally, we provided valuable support to the business team during investment rounds and contributed to overall business growth.
3M+ subscribers
•
5M+ investment
•
1.5M+ revenue
•
3M+ subscribers • 5M+ investment • 1.5M+ revenue •
Branding and Touch Points
From a new logo to all the assets for every touch point, we build the campus brand from the ground up.
Product Design
App design - customer first approach
Email Marketing
Email strategy, design and copy implementation. CRM management to existing and new subscribers.
Social Content
From strategy to implementation and influencer partnerships, we used organic content on existing social platforms to build the brand and drive students to our platform.
Commercial Partnerships
Commissioned by our commercial partners, we created bespoke branded content for our student audience. In partnership with Barclays, we developed Campus Books, an extension of the Campus brand.
