About

Hello! I’m Fabiana (Fabs), an award-winning creative director with a passion for achieving business results through analysis and creativity, I bring strong strategic and craftsmanship skills. With a proven track record of successfully leading integrated, digital and social advertising campaigns and content. And bagged a few awards along the way.

I specialize in delivering exceptional advertising, branding, and content services to agencies and businesses of all sizes. I believe in the power of big ideas and AI tools to solve problems and create opportunities, ensuring our services are tailored to your specific needs.

Currently, I’m contracting for multiple agencies and clients, overseeing diverse multidisciplinary teams on local and international projects.

Recently, I've had the privilege of spearheading social and digital comms for esteemed brands like Superdrug, RS and new business at TRG. Previously, as a creative director at The Guardian's in-house agency, I successfully managed creative campaigns and played a crucial role in shaping strategies and fostering strong client relationships.

My expertise spans FMCG, Financial Services, Telecomms, and Media, with a knack for start-up culture and business growth. Whether leading large teams or diving into the work myself, I embrace an agile thinking approach, remain media agnostic, and have a consumer-focused approach. And obsessed with simplicity.

Get in touch, and let's collaborate!

Some Awards

Get in touch

Please get in touch to discuss your project needs, request a quote, or say hello.

 Capabilities

  • Supercharge your advertising and marketing with our strategic expertise, advanced testing methods, and cutting-edge AI tools. My team and I craft data-driven strategies tailored to your goals, ensuring maximum impact and ROI. Through meticulous testing and analysis, we optimize campaigns, fine-tuning messaging, targeting, and creative elements.

  • Spark your advertising, branding, and content with our creative ideation and conception services. My team and I specialize in generating captivating ideas and cutting-edge concepts that leave a lasting impact. From brainstorming to execution, we bring your brand to life with unique and memorable solutions. Whether it's an engaging campaign, a brand refresh, or compelling content, our innovative approach sets you apart from the competition.

  • Ignite your brand with our award-winning advertising campaigns. Our team, armed with big ideas and AI tools, creates impactful campaigns that drive results. With a proven record of success, we craft engaging and persuasive campaigns that captivate your audience. From concept to execution, we leave no detail overlooked, ensuring every element is optimized for maximum impact.

  • Supercharge your social media presence with our creative content and influencer marketing services. Our team, armed with big ideas and a pulse on social media trends, crafts engaging content that captivates your audience. From eye-catching visuals to compelling copy, we deliver results-driven content that boosts your brand's visibility and loyalty.

  • Ignite your advertising campaigns with our award-winning art direction and captivating copywriting. Our team possesses exceptional craft skills that bring your campaigns to life. From visually stunning visuals to persuasive messaging, we deliver creative solutions that leave a lasting impression and drive engagement.

  • Unleash creative AI with our expert implementation services. We teach clients to harness AI tools for enhanced creative production and performance. Let us be your guide in maximizing the power of AI.

  • Elevate your brand with our expert design and branding services. With a keen eye for detail and cutting-edge AI tools, my team and I create visually stunning designs that capture attention and leave a lasting impression. From logos to comprehensive brand identities, we craft tailored solutions that align with your brand's personality and values. Let us be your creative partners in bringing your vision to life with precision and style.

  • Ignite your brand with our expert TV and social film production. Our team creates captivating films that engage and inspire. From concept to production, we bring your brand's vision to life.

  • Ignite your online presence with our expert UX and website design services. Our team creates stunning websites with a user-centric approach. From enhancing existing sites to starting from scratch, we deliver engaging experiences that convert.

  • Boost or start from scratch with our expert email marketing services. Our team crafts compelling campaigns that drive engagement and conversions. From persuasive copy to eye-catching designs, we deliver results-driven email marketing. Let us be your creative partners in maximizing the potential of your emails.

Contact us

Contact us